Inessa Herzog is a Senior Consultant in the Practice Group Retail Banking at zeb. In this role, she is working projects with a focus on cooperative, Raiffeisen and cantonal banks and building societies in the DACH region.
How can regional banks retain young customers?
31/07/2026
Roughly 15% of Germanyโs population โ over 12 million individuals โ falls within the 14 to 27 age group. Why are young customers digitally savvy, but financially overwhelmed? In view of the migration of young customers, how is the role of the primary bank changing?
