Alexander Bienentreu is a Consultant in the Practice Group Merger & Strategy Process at zeb. In this role, he is working projects with a focus on cooperative, Raiffeisen and cantonal banks and building societies in the DACH region.
Mergers are more likely to fail because of people than numbers โ how to turn communication into a success factor
Read on to find out why communication represents the greatest opportunity in a merger process and how banks can avoid the typical real-life pitfalls through clarity, stringency and dialog as well as target group-specific approaches.