Maik Dombrowa is a Manager in the Practice Group Retail Banking at zeb. In this role, he is managing projects with a focus on cooperative, Raiffeisen and cantonal banks and building societies in the DACH region.
How can the branch be protected as a unique selling point of regional banks?
05/08/2026
Regional banks with about 13,000 branches remain the last anchor for customers to experience banking locally. They should therefore start to view their branch network not as a burden, but as an opportunity to stand out against their competitors in the long term. Personal contact and individual advice at branches will remain central to serving bank customers for at least anotherย 20 years.
